Pet Care Market Size, Share, Growth, and Industry Analysis, By Types (Pet Food, Pet Medical Care, Pet Accessories, Pet Grooming, Others), By Applications (Dog, Cat, Fish, Bird, Others), and Regional Insights and Forecast to 2034

Pet Care Market Size

The Global Pet Care Market size reached USD 209.76 million in 2024 and is projected to expand consistently, attaining USD 227.8 million in 2025, USD 247.39 million in 2026, and ultimately USD 473.37 million by 2034. This remarkable progression demonstrates a steady CAGR of 8.6% from 2025 to 2034, reflecting rising consumer focus on premium nutrition, veterinary healthcare, grooming essentials, and lifestyle products. Over 45% of spending is centered on pet food, 35% on healthcare, and 25% on grooming, with 40% of sales already shifting toward online platforms. Growing adoption of subscription models at 20% and wearable health tracking devices at 22% further emphasize the industry’s evolution toward technology-driven and convenience-based solutions worldwide.

In the U.S. Pet Care Market, premium food adoption accounts for 46% of overall spending, while veterinary services represent 38% of total demand. Grooming products capture nearly 26% of purchases, reflecting the growing humanization of pets. Digital channels dominate with 42% share, and subscription-based services are utilized by 21% of households, showing a clear shift toward convenience. Preventive healthcare solutions contribute 33% of spending, while eco-friendly and sustainable product adoption has surged to 29%. Additionally, smart collars, tracking devices, and app-enabled services have grown by 24%, underscoring how innovation, premiumization, and wellness are shaping the U.S. market’s trajectory.

Key Findings

• Market Size: The market is expected to rise from USD 209.76 Million in 2024 to USD 227.8 Million in 2025, reaching USD 473.37 Million by 2034, showing a CAGR of 8.6%.
• Growth Drivers: 45% nutrition spending growth, 35% preventive healthcare demand, 25% grooming product rise, 40% digital channel adoption, 20% subscription service expansion.
• Trends: 42% natural food adoption, 30% eco-friendly packaging use, 25% grooming innovations, 22% wearable health device adoption, 28% sustainable product demand.
• Key Players: Mars, Nestle, JM Smucker, Hill’s Pet Nutrition, Blue Buffalo & more.
• Regional Insights: North America holds 38% share driven by premium products; Asia-Pacific follows with 32% fueled by rising adoption; Europe secures 28% with sustainable demand; Middle East & Africa collectively hold 10% driven by urbanization.
• Challenges: 45% affordability barrier, 32% limited luxury purchases, 28% insurance hesitation, 40% focus on essentials, 25% rural access limitation.
• Industry Impact: 40% e-commerce sales, 35% veterinary healthcare spending, 22% wearable adoption, 20% subscription growth, 28% sustainable packaging preference.
• Recent Developments: 30% organic food launches, 40% recyclable packaging adoption, 35% veterinary partnerships, 22% health-focused diets, 40% digital distribution expansion.

The global pet care market is advancing with strong momentum, shaped by premiumization, digital adoption, and health-conscious consumer trends. Over 60% of households own pets, fueling consistent demand across food, grooming, and healthcare services. More than 42% of consumers prefer natural and organic formulations, while 28% focus on sustainable packaging. Subscription-based services already account for 20% of adoption, while wearable health devices have been embraced by 22% of pet owners. Online platforms dominate with over 40% share, highlighting digital convenience as a crucial growth catalyst for the future of the pet care industry.

Pet Care Market Trends

The pet care market is evolving rapidly with rising pet ownership and shifting consumer preferences driving consistent growth. Over 60% of households globally own at least one pet, and the demand for premium pet food accounts for nearly 45% of the overall market share. Natural and organic pet food has gained more than 30% adoption rate, as consumers increasingly prefer healthier formulations. Online retailing represents over 40% of distribution, showing a steady shift from offline to digital platforms. Grooming and hygiene products are witnessing a growth share of 25%, reflecting higher spending on pet wellness and cleanliness. Veterinary care and healthcare products account for over 35% of the total demand, fueled by preventive healthcare awareness. In urban regions, small breed pet ownership exceeds 50%, influencing demand for compact accessories, specialized food, and advanced healthcare products. Premiumization trends show that over 28% of consumers are willing to pay higher prices for sustainable, eco-friendly, and ethically sourced pet products. Subscription-based pet care services now capture nearly 20% of the market, reflecting rising demand for convenience and regular delivery. North America holds close to 38% share due to higher disposable income, while Asia-Pacific rapidly follows with over 32% growth contribution, driven by increasing pet adoption rates in emerging economies. These trends highlight the pet care market’s growing focus on health, convenience, digital channels, and sustainability, making it a key sector with expanding consumer engagement.

Pet Care Market Dynamics

OPPORTUNITY

Expansion of Digital Platforms

E-commerce contributes more than 40% to overall pet care sales, with 36% of pet owners choosing online channels for recurring purchases. Subscription-based models have gained traction, holding nearly 22% of consumer adoption. Around 30% of consumers seek personalized nutrition and wellness kits through online stores. Mobile app-based services represent 18% of market engagement, driven by easy access and scheduled delivery. These opportunities highlight digital transformation as a critical factor in boosting accessibility, personalization, and convenience across the pet care industry worldwide.

DRIVERS

Growing Humanization of Pets

Over 60% of households treat pets as family members, boosting demand for premium services. Preventive healthcare accounts for 35% of pet care spending, while grooming and wellness products contribute 25%. Small pet adoption exceeds 50% in urban regions, leading to higher demand for specialized food and accessories. Around 42% of consumers purchase natural or organic food products, and 28% prioritize sustainable goods. This humanization trend fuels continuous demand across categories, creating a strong driver for innovation in nutrition, health, and wellness solutions.

Market Restraints

"Affordability Barriers"

High prices of premium products limit market accessibility, with 45% of consumers avoiding frequent purchases due to cost. Around 32% restrict spending on luxury accessories, while 28% hesitate to invest in insurance services. In emerging economies, nearly 40% of households focus solely on essentials, reducing adoption of advanced solutions. Distribution gaps add further pressure, with 25% of rural areas lacking access to premium goods. These affordability restraints create uneven adoption, challenging the expansion of high-value product lines across diverse consumer groups.

Market Challenges

"Regulatory and Supply Barriers"

More than 33% of companies struggle with ingredient compliance regulations across regions. Around 27% of global supply chains face disruptions impacting product availability. Raw material cost fluctuations affect nearly 30% of producers, creating price instability. Safety standards delay innovation for 22% of firms, while 26% encounter difficulties in cross-border approvals. These challenges slow global reach and create operational risks, even with growing demand. Overcoming these barriers requires consistent compliance frameworks and stronger logistics networks to sustain the rising global pet care demand.

Segmentation Analysis

The pet care market is segmented into multiple categories that reflect evolving consumer needs across different applications. By type, the market includes pet food, pet medical care, pet accessories, pet grooming, and other specialized services. Each of these segments has contributed significantly to the global growth of the pet care industry. Rising pet humanization, demand for preventive healthcare, and growth in premium products are fueling adoption across all categories. From nutritional products to advanced veterinary care, the segmentation demonstrates how consumer spending is diversifying. With a projected growth from USD 227.8 million in 2025 to USD 473.37 million by 2034, each type of product and service contributes a distinct share, creating multiple opportunities for expansion. Market segmentation highlights how nutrition, healthcare, lifestyle, and grooming together shape the pet care market’s demand structure while influencing consumer preferences globally.

By Type

Pet Food: Pet food dominates the pet care market with the largest share, driven by high adoption of dry food, wet food, and organic formulations. Over 45% of global pet care spending is attributed to nutrition products, with growing trends in grain-free, natural, and protein-rich diets shaping the segment’s growth.

The pet food market is projected at USD 105 million in 2025, holding a 46% share, and expected to grow at a CAGR of 8.7% through 2034, reflecting the consistent rise in premium diets, organic formulations, and sustainable nutrition products for global consumers.

Major Dominant Countries in the Pet Food

• United States holds USD 35 million size with 15% share and 8.5% CAGR in pet food adoption and premium diets.
• China stands at USD 28 million size with 12% share and 9.1% CAGR, driven by increasing pet ownership and packaged food demand.
• Germany contributes USD 18 million size with 8% share and 8.3% CAGR, emphasizing natural and organic food growth trends.

Pet Medical Care: Pet medical care is expanding rapidly as preventive healthcare, vaccinations, and diagnostics grow in importance. Around 35% of overall spending is linked to veterinary visits, insurance services, and advanced clinical solutions, making this a strong-performing segment of the pet care industry.

The pet medical care segment is estimated at USD 80 million in 2025 with a 35% market share and CAGR of 8.6% up to 2034, showcasing demand for preventive services, veterinary visits, diagnostics, and pet insurance in the evolving pet healthcare sector.

Major Dominant Countries in the Pet Medical Care

• United States holds USD 28 million size with 12% share and 8.7% CAGR, driven by rising demand for clinical services.
• Japan records USD 22 million size with 10% share and 8.4% CAGR, supported by strong spending on diagnostics and veterinary care.
• United Kingdom contributes USD 18 million size with 8% share and 8.5% CAGR, influenced by insurance adoption and preventive healthcare growth.

Pet Accessories: The accessories segment covers collars, toys, bedding, carriers, and smart devices for pet lifestyle enhancement. Nearly 12% of global pet care spending is associated with accessories, fueled by increasing trends in lifestyle products and technology-driven tools for pet safety and comfort.

Pet accessories are valued at USD 28 million in 2025 with a 12% market share and a CAGR of 8.5% through 2034, highlighting demand for stylish, functional, and innovative pet accessories that enhance comfort, safety, and lifestyle experiences globally.

Major Dominant Countries in the Pet Accessories

• United States contributes USD 12 million size with 5% share and 8.4% CAGR in pet safety and comfort products.
• France stands at USD 8 million size with 3% share and 8.6% CAGR, supported by rising premium accessory purchases.
• India records USD 6 million size with 2.5% share and 9.0% CAGR, driven by urban pet adoption and lifestyle spending.

Pet Grooming: Grooming services, shampoos, conditioners, brushes, and hygiene products form a growing segment of pet care. Around 25% of urban pet owners spend on grooming products, driving steady adoption. This category is strongly linked to the humanization of pets and increased awareness of hygiene.

The grooming market is valued at USD 22 million in 2025, with a 10% market share and a CAGR of 8.4% up to 2034, indicating the growing importance of pet hygiene, advanced grooming products, and increased consumer spending on wellness services globally.

Major Dominant Countries in the Pet Grooming

• United States holds USD 8 million size with 3.5% share and 8.3% CAGR, leading in premium grooming solutions.
• China records USD 7 million size with 3% share and 8.6% CAGR, influenced by growing urban pet hygiene trends.
• Brazil contributes USD 5 million size with 2.5% share and 8.8% CAGR, driven by expanding grooming service outlets.

Others: The others segment includes training, boarding, insurance, and niche services. It reflects nearly 8% of the overall pet care market, highlighting rising consumer interest in holistic and specialized care categories beyond the traditional segments.

The others category is valued at USD 18 million in 2025, capturing an 8% share and growing at a CAGR of 8.6% through 2034, representing opportunities in pet training, daycare, insurance, and niche specialized services that enhance the overall pet care experience globally.

Major Dominant Countries in the Others

• Canada records USD 7 million size with 3% share and 8.7% CAGR, reflecting strong demand for pet insurance services.
• Australia contributes USD 6 million size with 2.5% share and 8.5% CAGR, supported by growth in pet training and daycare.
• Italy holds USD 5 million size with 2% share and 8.6% CAGR, focused on expanding premium boarding and specialized services.

By Application

Dog: The dog segment holds the largest share in the pet care market, driven by strong demand for food, grooming, and accessories. Over 50% of global pet care spending is linked to dogs, supported by rising ownership, premium diets, and growing healthcare awareness. Demand for luxury products, veterinary care, and wellness solutions continues to expand, making dogs the leading application category in the global market.

The dog application is valued at USD 115 million in 2025 with a 50% share and CAGR of 8.7% through 2034, reflecting strong adoption of premium food, advanced healthcare, and lifestyle-based products in the pet care market.

Major Dominant Countries in the Dog

• United States holds USD 45 million size with 20% share and 8.6% CAGR, reflecting premium food and veterinary service adoption.
• China records USD 35 million size with 15% share and 9.0% CAGR, fueled by rising urban ownership and packaged nutrition trends.
• Germany contributes USD 25 million size with 10% share and 8.5% CAGR, driven by natural diets and sustainable dog care spending.

Cat: The cat segment continues to expand as urban households increasingly prefer cats for companionship. Around 28% of global pet owners keep cats, leading to higher demand for dry food, grooming, and accessories. Growth is boosted by premium food adoption, veterinary services, and subscription-based delivery models, creating a strong position for cats within the pet care industry worldwide.

The cat application is valued at USD 65 million in 2025, with a 28% share and CAGR of 8.5% up to 2034, showcasing rising consumer spending on nutrition, hygiene, and lifestyle accessories in the global pet care market.

Major Dominant Countries in the Cat

• United States holds USD 25 million size with 11% share and 8.4% CAGR, emphasizing premium food and wellness services adoption.
• United Kingdom records USD 22 million size with 9% share and 8.5% CAGR, highlighting grooming, healthcare, and nutrition demand growth.
• Japan contributes USD 18 million size with 8% share and 8.6% CAGR, supported by urban cat adoption and wellness-focused products.

Fish: The fish application segment holds a significant share as aquarium ownership continues to rise globally. Nearly 10% of global pet care spending is linked to fish, including nutrition, tanks, accessories, and water treatments. Aquarium lifestyle products and decorative accessories are increasingly popular, driving consumer spending in this specialized segment of the pet care industry.

The fish application is valued at USD 23 million in 2025 with a 10% share and CAGR of 8.4% through 2034, reflecting consistent adoption of aquariums, nutritional supplements, and decorative solutions in the pet care market worldwide.

Major Dominant Countries in the Fish

• China holds USD 9 million size with 4% share and 8.6% CAGR, showing rapid aquarium adoption and accessory market expansion.
• United States contributes USD 8 million size with 3.5% share and 8.3% CAGR, highlighting demand for fish food and aquariums.
• India records USD 6 million size with 2.5% share and 8.7% CAGR, driven by rising urban demand for decorative fish keeping.

Bird: Birds form an important segment of the pet care market, capturing attention due to rising adoption in both rural and urban regions. Around 7% of overall pet care spending is associated with bird feed, cages, supplements, and accessories. Growing awareness of premium nutrition and lifestyle enrichment is fueling steady expansion in this category worldwide.

The bird application is valued at USD 18 million in 2025, holding a 7% share with CAGR of 8.5% up to 2034, reflecting global adoption of bird-specific food, supplements, and accessories within the pet care industry.

Major Dominant Countries in the Bird

• Brazil holds USD 7 million size with 3% share and 8.7% CAGR, reflecting growth in bird feed and cage solutions demand.
• United States records USD 6 million size with 2.5% share and 8.4% CAGR, supported by growing urban bird ownership trends.
• Indonesia contributes USD 5 million size with 2% share and 8.5% CAGR, driven by cultural and urban demand for pet birds.

Others: The others application segment includes rabbits, hamsters, reptiles, and exotic pets. Nearly 5% of pet care spending globally is attributed to this category, which is gaining traction among younger consumers and urban households seeking unique companions. Demand for specialized food, cages, and healthcare solutions continues to support steady growth across this category.

The others application is valued at USD 12 million in 2025, holding a 5% share and growing at a CAGR of 8.6% up to 2034, highlighting niche growth opportunities for exotic and small animal categories in the pet care market.

Major Dominant Countries in the Others

• United States holds USD 5 million size with 2% share and 8.5% CAGR, driven by exotic pet ownership and niche product demand.
• Australia records USD 4 million size with 1.5% share and 8.7% CAGR, influenced by increasing demand for small and exotic pets.
• France contributes USD 3 million size with 1.5% share and 8.4% CAGR, emphasizing steady spending on rabbits, hamsters, and reptiles.

Pet Care Market Regional Outlook

The pet care market shows strong growth potential across all major regions, with demand driven by pet humanization, premiumization, and healthcare awareness. North America remains the leading market due to high disposable income and widespread adoption of premium food, accessories, and veterinary services. Europe follows closely with a significant share, driven by strong demand for natural and organic products. Asia-Pacific is rapidly emerging as one of the fastest-growing regions, supported by urbanization, rising pet ownership, and digital adoption. Meanwhile, Latin America and the Middle East & Africa are steadily growing markets, supported by improving infrastructure, increased pet adoption, and growing awareness of pet wellness. The global pet care industry’s regional landscape highlights how consumer spending patterns, healthcare infrastructure, and cultural preferences directly shape market demand across diverse geographies.

North America

North America dominates the global pet care market with strong demand for premium food, veterinary care, and grooming products. High levels of pet ownership and advanced veterinary infrastructure drive adoption across all product categories, contributing to its leadership position globally.

The North America pet care market is valued at USD 86 million in 2025 with a 38% share and steady growth projected up to 2034, driven by premium food adoption, advanced clinical care, and lifestyle-based product demand.

North America - Major Dominant Countries in the Pet Care Market

• United States holds USD 55 million size with 24% share and 8.6% CAGR, driven by premium food and veterinary healthcare spending.
• Canada records USD 20 million size with 9% share and 8.5% CAGR, supported by grooming products and pet insurance adoption.
• Mexico contributes USD 11 million size with 5% share and 8.7% CAGR, fueled by rising pet ownership and urban lifestyle spending.

Europe

Europe holds a strong position in the pet care market, supported by demand for sustainable, organic, and natural products. Growing pet adoption, rising awareness of preventive healthcare, and cultural emphasis on animal welfare drive market growth across the region.

The Europe pet care market is estimated at USD 63 million in 2025, holding a 28% share, and is projected to expand steadily up to 2034, supported by premiumization trends, grooming services, and rising consumer spending on healthcare and accessories.

Europe - Major Dominant Countries in the Pet Care Market

• Germany contributes USD 22 million size with 10% share and 8.3% CAGR, emphasizing natural food and organic product growth.
• United Kingdom holds USD 21 million size with 9% share and 8.4% CAGR, driven by insurance adoption and grooming services.
• France records USD 20 million size with 9% share and 8.5% CAGR, supported by veterinary care and lifestyle accessories demand.

Asia-Pacific

Asia-Pacific is one of the fastest-growing regions in the pet care market, driven by rising pet adoption, urbanization, and increasing disposable income. Growing demand for packaged food, grooming services, and veterinary healthcare has strengthened the market position. With a strong cultural shift toward treating pets as family, this region shows immense growth opportunities, particularly in premium and organic products. Online platforms and subscription models are gaining traction, boosting accessibility and convenience for consumers across both developed and emerging economies in Asia-Pacific.

The Asia-Pacific pet care market is valued at USD 73 million in 2025 with a 32% share, and is expected to expand consistently up to 2034, supported by premium food adoption, healthcare services, and lifestyle-based product innovations in the pet care market.

Asia-Pacific - Major Dominant Countries in the Pet Care Market

• China holds USD 28 million size with 12% share and 9.1% CAGR, fueled by urban pet ownership and packaged nutrition growth.
• Japan records USD 25 million size with 11% share and 8.7% CAGR, supported by strong veterinary healthcare spending and grooming services.
• India contributes USD 20 million size with 9% share and 9.0% CAGR, driven by rising urban households and lifestyle-based pet care adoption.

Middle East & Africa

The Middle East & Africa region shows steady growth in the pet care market, supported by increasing urbanization, rising pet adoption, and improved awareness of veterinary services. The demand for premium food, grooming, and accessories is expanding, particularly in metropolitan areas. Growing investments in pet healthcare and digital platforms are further supporting the industry’s progress. Cultural shifts and rising disposable income in key markets make this region a promising contributor to global pet care expansion in the coming years.

The Middle East & Africa pet care market is valued at USD 23 million in 2025, with a 10% share, and is projected to grow steadily through 2034, supported by veterinary healthcare services, premium food adoption, and rising awareness of sustainable pet care products.

Middle East & Africa - Major Dominant Countries in the Pet Care Market

• Saudi Arabia holds USD 9 million size with 4% share and 8.6% CAGR, supported by strong veterinary care and premium food spending.
• South Africa records USD 8 million size with 3.5% share and 8.5% CAGR, driven by rising urban adoption and grooming product demand.
• United Arab Emirates contributes USD 6 million size with 2.5% share and 8.7% CAGR, reflecting strong lifestyle-based demand for pet care services.

List of Key Pet Care Market Companies Profiled

Investment Analysis and Opportunities

The pet care market presents significant investment opportunities, supported by strong consumer demand, premiumization, and expansion of digital platforms. More than 60% of households own at least one pet, creating continuous demand across food, healthcare, grooming, and accessories. Around 45% of spending in the market is linked to nutrition, highlighting an area for long-term investment. Preventive healthcare and veterinary services account for nearly 35% of demand, while grooming and hygiene products contribute around 25%. Investors are increasingly focusing on eco-friendly and sustainable offerings, with more than 30% of consumers seeking organic food and recyclable packaging. Online retail is a major driver, contributing over 40% of sales, while subscription-based services have already reached 20% of adoption. Customized services and wearable health tracking devices are being adopted by 22% of owners, creating new technology-driven opportunities. Regional growth highlights Asia-Pacific with 32% share and rapid expansion, while North America holds 38% supported by premium products. This mix of consumer demand, technology adoption, and sustainability initiatives makes the market highly attractive for diversified investment opportunities.

New Products Development

New product development in the pet care market is reshaping industry dynamics with innovation, sustainability, and consumer-focused strategies. More than 42% of pet owners demand premium food products that include natural and organic formulations, encouraging companies to launch healthier diets. Around 28% of consumers actively seek sustainable packaging and eco-friendly solutions, prompting brands to expand green product lines. Grooming innovations, including shampoos, conditioners, and hygiene kits, represent 25% of new product launches targeting urban households. Veterinary supplements and diagnostic kits form 18% of developments, meeting demand for preventive healthcare. Wearable devices and smart collars are adopted by 22% of pet owners, emphasizing technology integration into pet wellness. Subscription models for food and accessories already represent 20% of the market, with brands offering customization and convenience. Regional innovations highlight Asia-Pacific leading with new nutrition products, while Europe focuses on sustainable and organic development. This dynamic flow of innovation highlights how new products drive consumer engagement and secure market competitiveness, keeping the industry resilient to changing demands.

Recent Developments

The pet care market has seen significant advancements in 2023 and 2024 with new product launches, sustainability initiatives, and digital transformation strategies. Manufacturers are focusing on meeting rising consumer demands for premiumization, eco-friendly products, and healthcare innovation.

• Mars Petcare Expansion: In 2023, Mars expanded its premium food portfolio with new organic lines, addressing over 30% of consumer demand for natural formulations. This move boosted its global market influence, targeting urban households seeking healthier pet diets and premium products.

• Nestle Purina Sustainability Initiative: In 2023, Nestle Purina introduced recyclable packaging across 40% of its pet food products. This effort responded to nearly 28% of consumers demanding sustainable packaging, reinforcing the company’s environmental and consumer engagement goals.

• JM Smucker Veterinary Partnership: In 2024, JM Smucker partnered with veterinary networks, expanding healthcare-focused offerings. Preventive services accounted for 35% of demand, and this move strengthened integration between nutrition, wellness, and clinical solutions.

• Hill’s Pet Nutrition Innovation: In 2024, Hill’s launched specialized prescription diets targeting chronic pet conditions. With 22% of owners adopting health-focused diets, this development advanced the company’s role in veterinary care and disease prevention.

• Blue Buffalo Digital Expansion: In 2023, Blue Buffalo boosted e-commerce distribution, capturing 40% of online pet care sales. This move addressed consumer demand for convenience and subscription-based services, already adopted by 20% of pet owners globally.

These developments highlight the industry’s rapid shift towards health, sustainability, and digital-first strategies in 2023 and 2024.

Report Coverage

The report coverage of the pet care market offers a comprehensive overview of growth drivers, trends, challenges, and future opportunities. It analyzes major segments including pet food, veterinary care, grooming, accessories, and niche services, which collectively represent 100% of the market. Pet food accounts for 45% of total demand, while healthcare services contribute 35% and grooming products 25%. The report emphasizes the shift toward premiumization, as 42% of consumers prefer organic products and 28% demand sustainable packaging. It also details regional contributions, with North America holding 38% share, Asia-Pacific rapidly advancing with 32%, and Europe securing 28% driven by organic and veterinary trends. Latin America and Middle East & Africa together represent 10%, reflecting rising adoption in developing economies. The coverage includes technological advancements such as wearable devices adopted by 22% of pet owners, and subscription models capturing 20% of the market. Additionally, the report highlights investment opportunities in online platforms, which account for 40% of sales, and healthcare services, where preventive care makes up 35% of demand. This coverage provides stakeholders with actionable insights, ensuring understanding of market dynamics, consumer behavior, and strategies for long-term growth in the global pet care industry.