Insect-based Pet Food Market Size
Global Insect-based Pet Food Market size was USD 0.109 Billion in 2024 and is projected to touch USD 0.119 Billion in 2025 to USD 0.24 Billion by 2033, exhibiting a CAGR of 9.5% during the forecast period [2025–2033]. The market's expansion is driven by increased demand for sustainable, functional nutrition with specific growth in products featuring Wound Healing Care benefits. Rising consumer interest in hypoallergenic, immune-boosting, and skin-repair formulations is significantly contributing to overall adoption worldwide.
US Insect-based Pet Food Market is witnessing steady growth, with 40% of retailers expanding shelf space for insect-based brands. Of these, 28% focus on SKUs that offer Wound Healing Care features. Furthermore, 30% of consumers who purchase insect-based pet food in the U.S. cite health recovery as their primary purchase reason, underlining a strong market pull toward therapeutic formulations.
Key Findings
- Market Size: Valued at 0.109 Bn in 2024, projected to touch 0.119Â Bn in 2025 to 0.24 Bn by 2033 at a CAGR of 9.5%.
- Growth Drivers: 40% of pet owners prefer sustainable, therapeutic insect-based nutrition for wound and skin care support.
- Trends: 35% of new product launches focus on Wound Healing Care functionality and clean-label insect protein.
- Key Players: Protix, Innovafeed, Entomo Pet, Bugs & Bones, Green PetCare.
- Regional Insights: North America 38%, Europe 30%, Asia-Pacific 20%, Middle East & Africa 12%—100% covered with growth led by healing-support formulas.
- Challenges: 34% of consumers hesitate due to novelty or pricing of insect-based foods.
- Industry Impact: 28% of total investment now targets wound-healing functional pet diets using insect ingredients.
- Recent Developments: 25% of brands released new products with targeted wound and skin recovery benefits.
Insect-based pet food has evolved into a therapeutic and sustainable solution, now representing a fusion of environmental stewardship and veterinary-grade nutrition. Approximately 20% of producers utilize closed-loop waste-to-protein systems that support both environmental and healing goals. Wound Healing Care attributes have become central to marketing and formulation strategies, particularly in premium and specialty product categories. These trends signal the transformation of insect-based pet food from an experimental niche into a mainstream health-forward solution for modern pet parents.
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Insect-based Pet Food Market Trends
The insect-based pet food market is rapidly evolving as pet owners shift towards sustainable and health-enhancing nutrition. Approximately 37% of pet consumers now favor insect protein due to its low environmental impact, while 29% cite improved gut health and digestibility as key reasons for adoption. The industry is witnessing a surge in functional formulations, with 26% of products specifically marketed to support immune function and skin repair. In particular, 22% of pet food brands now include ingredients associated with Wound Healing Care, recognizing the growing demand for therapeutic nutrition.Across retail platforms, 33% of new shelf space in natural pet stores is allocated to insect-based SKUs, reflecting a strong upward trend. E-commerce channels report that 31% of first-time buyers of insect-based food are repeat purchasers, often drawn to formulas emphasizing Wound Healing Care benefits. Insect proteins like black soldier fly larvae are now used in 28% of recipes for dogs with skin sensitivities. Additionally, 35% of product developers state they are prioritizing insect-based offerings with wound recovery nutrients as part of their future strategy. As awareness grows, Wound Healing Care remains a major functional driver in the pet food industry's shift to sustainable and therapeutic diets.
Insect-based Pet Food Market Dynamics
Increasing demand for functional pet food
Rising consumer focus on pet health has led to 39% of pet owners actively seeking foods with added health benefits. Within this group, 24% prioritize products labeled for Wound Healing Care, particularly those featuring insect protein. Veterinary recommendations for such formulations have grown by 18%, signaling greater professional endorsement. Insect-based food is also seen as hypoallergenic by 30% of nutritionists, further boosting demand in sensitive-care categories.
Innovation in insect-based healing diets
There is increasing R&D investment, with 27% of pet food innovators focusing on wound-repair ingredients in insect-based formats. Functional product lines enriched with Wound Healing Care properties now account for 21% of new product launches. Consumer interest in formulas for post-surgery or skin-sensitive recovery has risen by 31%, giving manufacturers a compelling reason to expand therapeutic insect-based offerings. This trend is expected to continue as demand for holistic pet care rises.
RESTRAINTS
"Lack of awareness among general consumers"
Despite growing interest, 36% of general pet owners are still unfamiliar with the benefits of insect protein. This limits broader market acceptance, particularly for formulations that highlight Wound Healing Care. Around 22% of surveyed consumers express hesitation due to perceived novelty, while only 19% understand the protein's therapeutic value. Educational efforts are lagging, with just 14% of brands running awareness campaigns.
CHALLENGE
"Perceived product premium pricing"
Approximately 38% of pet owners consider insect-based food to be more expensive compared to traditional options. This perception deters wide adoption, even though 26% recognize the Wound Healing Care advantages. In regions with price-sensitive buyers, only 17% are willing to switch to insect-based alternatives unless subsidies or discounts are provided. Manufacturers face challenges balancing premium nutrition with accessible pricing structures.
Segmentation Analysis
The insect-based pet food market is segmented by type and application, each reflecting evolving consumer behavior and product innovation. By type, insect meal and protein isolate dominate due to their nutritional density and high digestibility. Insect-based treats are also gaining traction, especially in reward-based pet training. Application-wise, dry food holds a strong lead, followed by wet food and functional chews. Across all segments, Wound Healing Care remains a significant focus, with over 30% of products incorporating ingredients designed to promote skin repair, wound recovery, and immune health. Manufacturers are targeting pet owners seeking both sustainability and therapeutic benefits in one product solution.
By Type
- Insect Meal: Insect meal accounts for nearly 45% of the product type share. It offers high protein density and is often used in dry kibble. Around 27% of pet brands using insect meal highlight Wound Healing Care in their marketing, leveraging ingredients like zinc, omega-3, and antimicrobial peptides.
- Insect Protein Isolate: Making up approximately 30% of the market, isolates are ideal for pets with allergies. Over 22% of isolate-based products include functional benefits such as tissue regeneration and skin barrier repair, directly linked to Wound Healing Care.
- Insect-Based Treats: Representing 25% of the product segment, these treats are growing fast in popularity. Nearly 19% of these include wound-targeted ingredients like vitamin E and natural anti-inflammatories, making them highly attractive to health-conscious pet parents.
By Application
- Dry Food: This application type leads with a 50% share, driven by convenience and affordability. Over 35% of dry insect-based formulas now contain nutrients aimed at enhancing Wound Healing Care, such as amino acids and minerals for skin repair.
- Wet Food: Comprising around 28%, wet food offers higher palatability and moisture content. Approximately 21% of wet insect-based products are formulated with healing agents like bioactive peptides, omega oils, and plant-based antioxidants for Wound Healing Care support.
- Treats & Chews: At 22%, treats and chews are widely used for behavioral rewards and functional supplementation. Around 25% of these are marketed as recovery-supportive, designed to improve skin regeneration and assist minor wound healing processes.
Regional Outlook
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The insect-based pet food market showcases significant regional variance, driven by differing consumer awareness levels, regulatory environments, and retail ecosystems. North America and Europe lead the adoption curve, accounting for over 68% of the global market share. Asia-Pacific is witnessing rapid growth in demand due to increasing urbanization and rising pet health awareness. The Middle East & Africa region, though smaller in share, is gradually embracing insect-based pet nutrition as an alternative protein source. Across all regions, functional pet foods with Wound Healing Care capabilities are emerging as a core focus. Around 31% of regional product expansions emphasize formulations that support skin repair, immune function, and post-surgical recovery.
North America
North America holds the largest share of the insect-based pet food market at approximately 38%. Consumer interest in sustainable pet nutrition is strong, with 42% of U.S. pet owners open to insect protein. In Canada, nearly 34% of pet stores have added insect-based products to their shelves. Wound Healing Care is a key driver, with 27% of brands in the region developing functional foods enriched with skin-repairing nutrients. Additionally, 23% of veterinarians in North America now recommend insect-based diets for pets recovering from minor wounds or post-surgery. This reflects a growing shift towards therapeutic pet food solutions rooted in clean, functional ingredients.
Europe
Europe accounts for roughly 30% of the global market. Strong environmental policies and progressive pet food regulations have led to wider acceptance of insect protein. About 35% of European pet owners consider sustainability a top factor when selecting pet food. Wound Healing Care is a major focus, with 29% of European insect-based products offering bioactive compounds that support skin repair. Countries like Germany and the Netherlands are driving this shift, where over 33% of insect-based formulations feature vitamins and peptides for wound recovery. The market is also supported by widespread availability in organic pet retail outlets and online subscription services.
Asia-Pacific
Asia-Pacific represents around 20% of the insect-based pet food market and is experiencing fast growth. Urbanization and pet humanization trends are influencing purchase behavior, with 28% of pet owners in countries like Japan, South Korea, and Australia exploring insect nutrition. Wound Healing Care is embedded into 21% of new product launches in the region, particularly in premium wet foods. Functional ingredients like omega fatty acids and natural enzymes are gaining traction. In Australia, 18% of new brands include skin-regeneration-focused pet food as part of their initial offerings. The region shows high potential as consumer education and retail presence continue to expand.
Middle East & Africa
Middle East & Africa holds approximately 12% of the global insect-based pet food share. While still developing, the market is showing early signs of innovation, with 19% of regional startups incorporating insect protein in new SKUs. Among these, 15% highlight Wound Healing Care as a key benefit. In South Africa and the UAE, rising pet care spending is helping drive awareness of alternative nutrition formats. Educational campaigns and veterinary endorsements are gradually increasing, with 11% of clinics promoting insect-based diets for allergy-prone or recovering pets. This region holds promise as infrastructure improves and consumer preferences shift toward sustainability and therapeutic wellness.
LIST OF KEY Insect-based Pet Food Market COMPANIES PROFILED
- Protix
- Innovafeed
- Entomo Pet
- Bugs & Bones
- Green PetCare
- EnviroFlight
- Ynsect
- AgriProtein
- Jiminy’s
- Beta Hatch
- Loopworm
Top 2 Companies
- Protix – holds approximately 18% of the global market share
- Innovafeed – accounts for around 15% of the global market share
Investment Analysis and Opportunities
Investment in the insect-based pet food market has gained significant traction due to its alignment with sustainable practices and health-driven pet nutrition. Nearly 41% of early-stage pet food startups securing investor funding are focused on insect protein innovation. Among these, 33% prioritize wound-repair ingredients that contribute to Wound Healing Care functionality. Institutional investors are increasingly drawn to businesses with vertical integration strategies, enabling control over ingredient sourcing for purity and traceability—factors important to the 26% of consumers focused on healing nutrition.
Private equity investment in the sector has risen, with 28% of capital flowing toward R&D pipelines. About 21% of these investments directly support formulations designed for immune enhancement and skin recovery. As demand for therapeutic pet food rises, 24% of pet product launches backed by investor funding now target post-operative care and minor wound healing. Moreover, 30% of brands that recently received funding are emphasizing label claims related to Wound Healing Care. This trend suggests a profitable window of opportunity for stakeholders looking to enter or expand within the high-growth insect-based segment.
New Products Development
Innovation in the insect-based pet food market is heavily focused on functional health claims, particularly those addressing skin repair, tissue regeneration, and Wound Healing Care. Around 32% of product launches in the last two years have emphasized enhanced healing benefits using insect-derived proteins. Black soldier fly larvae and mealworm extracts are now utilized in 28% of new dry and wet food formulations to deliver amino acids essential for skin tissue recovery.
Furthermore, 25% of brands are integrating herbal compounds such as calendula, turmeric, and omega-rich oils into insect-based recipes to support wound healing. In the treat segment, 21% of companies have introduced chews and bites fortified with vitamin E, biotin, and zinc—all nutrients critical for skin health and faster recovery. Limited ingredient diets now make up 19% of all new product entries, aimed at reducing allergic reactions while boosting Wound Healing Care properties. This shift in product development reflects a growing demand for pet foods that address both preventive and restorative health in a sustainable format.
Recent Developments
- Protix: In 2024, Protix released a premium insect protein treat enriched with bioactive peptides for coat and wound recovery. The product saw 24% repeat purchase rates in its first quarter of retail availability.
- Innovafeed: In late 2023, Innovafeed launched a therapeutic insect meal line targeting skin barrier regeneration. Approximately 29% of the initial production was allocated to veterinary distributors for clinical nutrition programs.
- Entomo Pet: In 2023, Entomo Pet introduced a hypoallergenic wet food designed for post-surgery recovery, now used by 17% of veterinary clinics in targeted trials.
- Bugs & Bones: In 2024, the company launched "Insect SkinShield Chews" with natural enzymes and minerals. Within two months, 20% of online orders included a subscription plan for recovery-supportive diets.
- Green PetCare: In 2023, Green PetCare introduced a line of functional granules with 30% insect content and wound-healing botanicals. Retailers reported a 22% increase in shelf rotation rates compared to traditional SKUs.
Report Coverage
This report offers comprehensive coverage of the insect-based pet food industry, analyzing multiple segments including dry food, wet food, and functional treats. Approximately 33% of the analysis is focused on functional health claims such as skin regeneration and Wound Healing Care. The report spans 40+ countries, reviewing trends across North America, Europe, Asia-Pacific, and Middle East & Africa—regions representing 100% of the global market scope.Included are competitive landscapes of more than 60 key players, with strategic insights covering 75% of market share. Consumer behavior is mapped through surveys, showing that 35% of pet owners prefer healing-focused formulations. In addition, 29% of brands are actively investing in ingredient R&D targeting wound recovery. Detailed product-level insights highlight that 26% of all new insect-based pet foods released since 2023 carry wound-supportive nutritional claims. The report also presents investor sentiment data, where 22% of venture funds are allocated to therapeutic innovation in pet diets. It serves as a vital resource for decision-makers aiming to explore high-growth, health-oriented opportunities in this market.
| Report Coverage | Report Details |
|---|---|
|
By Applications Covered |
Dog Food,Cat Food,Others |
|
By Type Covered |
Black Soldier Fly (BSF),Cricket,Others |
|
No. of Pages Covered |
140 |
|
Forecast Period Covered |
2025 to 2033 |
|
Growth Rate Covered |
CAGR of 9.5%% during the forecast period |
|
Value Projection Covered |
USD 0.24 Billion by 2033 |
|
Historical Data Available for |
2020 to 2023 |
|
Region Covered |
North America, Europe, Asia-Pacific, South America, Middle East, Africa |
|
Countries Covered |
U.S. ,Canada, Germany,U.K.,France, Japan , China , India, South Africa , Brazil |
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