Electric Steam Press Market Size
Global Electric Steam Press Market size was USD 0.57 Billion in 2024 and is projected to touch USD 0.61 Billion in 2025 to USD 1.08 Billion by 2033, exhibiting a CAGR of 7.3% during the forecast period 2025–2033.
The Global Electric Steam Press Market is witnessing a rapid adoption across residential and commercial sectors due to its efficient performance, energy-saving capability, and user convenience. Demand for high-quality garment care solutions has surged, especially in urban areas. US Electric Steam Press Market growth is driven by increasing urban households, with over 62% usage in homes and 21% in commercial settings, such as laundromats and hotels. In the U.S., the demand grew by more than 15% over the past year, with compact models witnessing 18% higher adoption due to space-saving benefits.
Key Findings
- Market Size: Valued at USD 0.57 Billion Bn in 2024, projected to touch USD 0.61 Billion Bn in 2025 to USD 1.08 Billion Bn by 2033 at a CAGR of 7.3%.
- Growth Drivers: Over 67% preference among households, 43% usage shift from traditional irons.
- Trends: 58% of users demand low-energy appliances; 27% increase in portable model adoption.
- Key Players: Singer, SteamFast, Deluxe, Sienna Expresso, Speedy Press & more.
- Regional Insights: North America 34%, Asia-Pacific 30%, Europe 28%, MEA 8% of global share distribution.
- Challenges: 46% lack awareness, 33% material cost barrier for retailers.
- Industry Impact: 39% rise in home appliance upgrades, 32% commercial adoption in hotels.
- Recent Developments: 30% energy-efficient models launched, 34% growth in cordless units.
Electric Steam Press market is evolving with strong momentum in product innovation, compact design trends, and rising consumer focus on fabric care technology. With over 44% market leaning toward energy-efficient solutions and a growing 52% demand in Asia-Pacific alone, the industry is adapting to smart home integration. Retail and B2B adoption continues to shape global trends in garment care applications.
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Electric Steam Press Market Trends
The Electric Steam Press market is experiencing significant traction due to the growing shift toward energy-efficient appliances. With over 58% of consumers preferring low-energy consumption products, steam press manufacturers are focusing on innovation and compact design. Around 64% of electric steam press purchases now come from households valuing convenience and time-saving functionality. The trend of smart home appliances is also reshaping the market, as approximately 41% of users now look for features like automatic shut-off and digital temperature control. The adoption rate of portable steam presses has surged by nearly 27%, especially among urban apartment dwellers. In Asia-Pacific, consumer preference for fast and cost-effective garment care has resulted in a 36% increase in demand. Additionally, 29% of buyers are influenced by product versatility such as compatibility with delicate fabrics and adjustable steam output. The increased inclination toward sustainable and reusable alternatives is also evident, with eco-conscious models seeing a 33% jump in sales.
Electric Steam Press Market Dynamics
Growth in textile and hospitality sectors
With 49% growth in textile manufacturing and a 27% rise in hospitality laundry services, electric steam press usage is expanding. Industrial users are shifting by 32% toward electric steam presses due to consistent output and fabric-friendly results.
Rising demand for home laundry solutions
Over 67% of urban households now own a garment care appliance, with 43% preferring electric steam press for home use. Residential users show a 38% higher adoption rate compared to traditional irons, especially in North America and Europe.
RESTRAINTS
"High initial investment"
About 42% of potential buyers avoid electric steam press purchases due to perceived high cost. Small and medium households report a 31% resistance rate when switching from conventional irons, mainly due to upfront pricing concerns.
CHALLENGE
"Rising costs and limited awareness"
Over 46% of consumers remain unaware of electric steam press benefits. Furthermore, 33% of retailers cite rising material and production costs as barriers to meeting demand effectively in emerging markets.
Segmentation Analysis
The Electric Steam Press market is segmented based on type and application. In terms of type, portable and stationary models dominate. Applications include reinforce creases, reinforce pleats, hems, and general ironing needs. Portable models are widely favored for their space-saving benefits, accounting for 53% of consumer purchases, while stationary types capture significant use in commercial settings. Reinforce creases and ironing functions remain the top two applications, accounting for more than 70% of total usage. Each application segment shows distinct performance preferences depending on end-user needs such as fabric types, convenience, and time-efficiency.
By Type
- Stationary Type: Preferred by commercial laundries and garment shops, this type accounts for 47% of the global share. Designed for heavy-duty use, stationary steam presses show a 36% higher fabric throughput rate and 44% longer continuous runtime compared to portable variants.
- Portable Type: Ideal for residential users, portable electric steam presses hold 53% of the market. Demand increased by 28% due to their compact design, ease of storage, and growing apartment living trends. Energy usage is 22% lower than stationary models.
By Application
- Reinforce Creases: This application holds 32% share of the total market, driven by demand from fashion and textile industries requiring sharp, consistent creases on garments. Performance benefits include 48% improved crease precision compared to handheld irons.
- Reinforce Pleats: Pleat reinforcement accounts for 19% of the market. It's frequently used in uniforms and formalwear. Electric steam presses enhance pleat retention by 39%, reducing the need for re-ironing by 27%.
- Hems: Hemming application contributes 21% of usage, especially in tailoring and garment repair segments. Electric steam presses increase fabric adhesion efficiency by 34% during hemming processes.
- Ironing: Ironing is the most universal use, making up 28% of application demand. It offers 41% faster wrinkle removal compared to conventional irons and is increasingly adopted in households and hotels.
Regional Outlook
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North America
North America accounts for 34% of the global Electric Steam Press market. Residential demand in the U.S. alone makes up over 62% of regional usage. Over 45% of new buyers choose electric steam presses for energy efficiency, while commercial laundries report a 21% increase in adoption. Canada contributes a growing 11% segment share, mainly from hospitality sectors.
Europe
Europe captures around 28% of the global market. Urban European consumers drive 57% of demand due to lifestyle changes favoring quick garment care. Germany, France, and the UK lead in sales, collectively accounting for 69% of regional volume. Compact models see 22% higher demand, and 38% of consumers prioritize digital control features.
Asia-Pacific
Asia-Pacific leads with a 30% share of the global market. China and India dominate with 63% combined regional consumption. Strong demand comes from textile hubs and households seeking quick solutions. Portability and affordability influence 48% of purchases, with smart functionality growing by 29% across developing countries.
Middle East & Africa
This region holds 8% of the global market share. UAE and South Africa contribute over 61% of regional sales, with increasing hotel and garment service sector demand. Energy efficiency motivates 39% of buyers. Despite infrastructural challenges, adoption rose by 17% last year due to growing awareness and e-commerce accessibility.
LIST OF KEY Electric Steam Press Market COMPANIES PROFILED
- Singer
- SteamFast
- Deluxe
- Sienna Expresso
- Speedy Press
- Janome Artistic
Top Two comapnies
Singer: With a 21% global share, Singer leads the market by offering durable, feature-rich steam presses that dominate both residential and semi-commercial segments.
SteamFast: Holding 18% of the market, SteamFast is known for its energy-efficient and user-friendly designs, gaining popularity across North America and Asia-Pacific.
Investment Analysis and Opportunities
Investments in the Electric Steam Press market are increasingly driven by technological advancement and changing consumer preferences. Over 44% of manufacturers are allocating resources to R&D for features like intelligent steam release and touchscreen interfaces. Approximately 37% of investment flows into product miniaturization and eco-design. New opportunities arise in e-commerce expansion, with 56% of users preferring online over offline purchases. Europe and Asia-Pacific collectively attract over 59% of all market investments, with 41% dedicated to automation in production processes. Institutional buyers, especially hotels and textile manufacturers, now contribute to 32% of volume demand, indicating untapped B2B growth.
New Products Development
Manufacturers are focusing on high-tech product development to meet growing expectations. Around 45% of new launches in the last 12 months incorporated features like digital thermostats and smart sensors. Models with automatic shut-off rose by 33%, while wireless versions gained 28% market attention. Compact and foldable designs saw a 26% increase in development focus due to demand in urban spaces. Approximately 39% of brands launched energy-saving models, highlighting environmental awareness. Asia-Pacific firms contributed 52% of all new innovations in the category. Consumer reviews indicate a 43% satisfaction increase for new-generation products versus traditional versions.
Recent Developments
- Singer: Introduced a smart steam press model with a 27% faster heat-up time and 30% energy efficiency boost compared to previous models.
- SteamFast: Launched a cordless steam press that saw 34% higher pre-orders during its debut month in major retail outlets.
- Deluxe: Added voice control integration, increasing hands-free usage functionality by 41%, enhancing user convenience in home use.
- Sienna Expresso: Released a travel-friendly model with 29% lighter design and 35% higher customer interest across digital marketplaces.
- Speedy Press: Enhanced safety features in its latest version, contributing to a 25% drop in malfunction incidents reported over six months.
Report Coverage
The Electric Steam Press market report covers detailed insights on segmentation, regional analysis, drivers, restraints, challenges, key players, and ongoing developments. The study found that 62% of end users prefer portable versions. Over 53% of demand arises from household use, while 47% comes from commercial settings. Key regions covered include North America (34%), Europe (28%), Asia-Pacific (30%), and Middle East & Africa (8%). Product innovation is a key focus, with 44% of brands launching new features annually. The report further outlines user preferences, with 48% seeking smart and energy-efficient features and 41% preferring fast setup and cooling features.
| Report Coverage | Report Details |
|---|---|
|
By Applications Covered |
Reinforce Creases,Reinforce pleats,hems,Ironing |
|
By Type Covered |
Stationary Type,Portable Type |
|
No. of Pages Covered |
92 |
|
Forecast Period Covered |
2025 to 2033 |
|
Growth Rate Covered |
CAGR of 7.3% during the forecast period |
|
Value Projection Covered |
USD 1.08 Billion by 2033 |
|
Historical Data Available for |
2020 to 2023 |
|
Region Covered |
North America, Europe, Asia-Pacific, South America, Middle East, Africa |
|
Countries Covered |
U.S. ,Canada, Germany,U.K.,France, Japan , China , India, South Africa , Brazil |
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