Company Profile: Apple
Apple remains a global tech giant with diversified operations spanning hardware, software, and digital services. In 2024, over 59% of global iPhone sales came from North America and Asia combined. Apple’s services segment—including iCloud, App Store, and Apple Music—witnessed a 31% growth in user subscriptions, contributing significantly to recurring revenue streams.
Apple is also advancing its enterprise tech portfolio, with over 35% of Fortune 100 companies integrating Apple Business Manager for secure device deployment. Its M-series chip innovations have led to a 26% rise in Mac shipments among business users. With continued investment in AR/VR, Apple Vision Pro is projected to accelerate enterprise productivity tools adoption in select industries.
Regionally, Apple generates 42% of its total revenue from North America, followed by 28% from Asia-Pacific. The company is also expanding its cloud infrastructure footprint, with new data centers planned in India and the EU to align with data localization mandates.